CC
Winery
Coastal Cellars
Estate-grown coastal California Pinot & Chardonnay. Direct-to-consumer winery.
Early access · Founding partners
The affiliate marketplace built for wine.
Wine Market connects wineries, importers and clubs with the sommeliers, writers and creators who actually move bottles. On performance, not promises.
No monthly fee. Free to launch · Performance-only commissions
Transparent payoutsWine-focused creatorsWine-niche creators only
Built for every corner of the wine trade
WineriesImportersWine ClubsSommeliersWritersEducators
How it works
Two sides. One link. Real bottles sold.
The mechanics are deliberately simple, and identical for everyone, so there are no surprises later.
For merchants
Sell more, pay only on results
Put your wine in front of trusted, on-brand creators and pay a commission only when they drive a confirmed sale.
- 01
Create your program
Set your commission, cookie window, and program description. Free to launch.
- 02
Activate your program
Review your settings and go live. Approved creators get their personal tracking link instantly and can start promoting.
- 03
Approve creators & track sales
Review applicants by audience and credentials. Conversions track automatically via pixel or postback.
For creators
Earn on the wine you already love
Recommend bottles you actually stand behind, and earn a transparent commission on every sale you drive.
- 01
Build your creator profile
Show your format, audience and wine credentials: WSET, CMS, or Master Sommelier.
- 02
Apply & get your link
Browse vetted programs and apply. Once approved, your personal tracking link is ready instantly.
- 03
Share & get paid
Earnings confirm within ~7 days and pay out from $20.
Why wine-specific
Generic affiliate networks weren't built for a regulated, relationship-driven category.
Wine Market is. Every part of the platform assumes you sell, or talk about, wine for a living.
A vetted, niche audience
Partners are wine people: sommeliers, educators and writers with real audiences, not a long tail of coupon sites.
Vetting, not open enrollment
Merchants approve every creator individually. No auto-accept spam — only affiliates you've reviewed and approved can promote your brand.
Server-side tracking
Conversion tracking runs via postback, not pixels. No browser-blocking, no ad-blocker gaps — sales register at the server level.
Honest, shared mechanics
One flat fee, one payout threshold, transparent cookie windows. The same rules for every brand and creator.
The economics, in the open
No hidden terms. Here's exactly how the money works.
$0
Monthly fee
Free to join & launch
20%
Flat platform fee
Only on confirmed sales
$20
Minimum payout
Low threshold to cash out
30d
Default cookie
Set per program
7d
Auto-confirm
Earnings finalize fast
A taste of the marketplace
Programs creators can browse on day one.
An illustrative look at the kinds of wine brands building programs on Wine Market.
VR
Importer
Vigneron Row
Small-grower European imports: natural Loire, Etna reds, and grower Champagne.
CN
Wine Club
Cellar Nine
A monthly six-bottle club curated around a single region each season.
Trust & safety
A money platform earns its trust in the details.
Wine moves real revenue and sits under real regulation. We treat both seriously.
Dispute filtering
Merchants can flag invalid conversions before payout. Disputed sales are reviewed before commissions are confirmed.
Responsible attribution
Attribution data is used only for conversion tracking and payout validation.
Postback & pixel tracking
Programs support both server-side postback and client-side pixel. Merchants choose the method that fits their stack.
Filtered conversions
Duplicate and invalid conversions can be filtered before payout.
Transparent pricing
Free to start. You only ever pay on a real sale.
No subscriptions, no setup fees, no per-seat pricing. Pick your side and create an account in minutes.
For merchants
Launch a program
$0to join & build · pay commissions only on confirmed sales
- ✓Unlimited programs & creatorsIncluded
- ✓Commission rateYou set it
- ✓Postback-ready trackingIncluded
- ✓Applicant vetting & controlsIncluded
For creators
Start earning
20%flat platform fee on confirmed commissions · nothing else
- ✓Apply to unlimited programsFree
- ✓Personal tracking linksIncluded
- ✓Minimum payout$20
- ✓Earnings auto-confirm~7 days
- ✓Wine credentials fieldIncluded
Questions
The things people ask first.
How and when do creators get paid?
Every sale tracked through your link starts as pending, then confirms automatically after about 7 days unless the merchant flags an issue. Once your confirmed balance reaches $20, it's eligible for payout.
What does Wine Market cost?
There's no monthly fee and nothing to pay to join. Merchants pay only the commissions they agree to, plus a flat 20% platform fee applied on confirmed sales. Creators see that fee transparently on every program before they apply.
How are creators vetted?
Creators build a profile with their content format, audience size and wine credentials, from WSET levels through Certified and Master Sommelier. Merchants review every applicant and approve the partners that fit their brand, or enable auto-approval if they prefer.
How does wine shipping compliance work?
Wine Market is a performance marketing platform, not a fulfillment or compliance layer. Merchants are responsible for ensuring their affiliate-driven orders comply with applicable shipping regulations. Conversion approval is at the merchant's discretion — merchants can reject any conversion that would result in a non-compliant shipment.
What can a merchant sell here?
Wine Market is purpose-built for the wine trade: wineries, importers, retailers, wine clubs and education platforms. If wine is your business, there's a place for your program.
Now in early access
The first marketplace where wine and influence meet.
Join as a founding partner and help shape how the wine trade does affiliate, on fair, transparent, performance-only terms.